It seems every time Canada Post announces a new plan, I think to myself, “How can they possibly think this is a good idea?  If they’re not careful, they’ll run the postal service into the ground!”.

If you’ve been thinking that too, then you’re not alone.

The Toronto Star’s Thomas Walkom has penned an interesting analysis that explores whether or not these inexplicable missteps fit together and seem to form a larger strategy.  Read Walkom’s column here.